How to use video marketing successfully

Just a quick post – I wanted to show you an example of using video to market products, in this case a book. Specifically, my book (full disclosure). This strategy is moving the book up the kindle rankings and would work for many copywriting and marketing situations either for you own products or your clients.Read More…

World’s Greatest Advertisement?

One of greatest ad men, Bruce Barton, claimed this was the world’s greatest advertisement. What do you think?

Copywriting Ideas: Free Tool Turbo Charges Your Mind

Create copywriting ideas quickly with this free idea generation tool. Like having 6000 people helping you think of the Big Idea!

Boost response when you add imagination to your copy

Discover how to make your reader’s imagination work for you with this little treasure from almost 100 years ago…

2 Minute Copywriting Cure…

Quickly create effective headlines with high confidence using this proven-to-sell secret… Takes less than two minutes

Lead Generation Letter Sample…

Here’s a million dollar lead-generation sample letter for you to download, study and “steal” from…

Free Download: Response Multiplier Report

Here are dozens of inexpensive, easy tips and tricks for multiplying your sales and response rates packed into this 39 page report…

What Olympics and Phelps teach about copywriting…

In this copy clinic you’ll learn how the Olympic Effect can harm or help your copy…

7 Copywriting Screw Ups…

Copywriting is a key element in your sales and marketing processes. Yet, there are a few common “copy vampires” that suck the sales and profit generating force right out of your lead gen, websites, emails and direct mail. If you find any of these vampires in your copy, put a stake in their hearts, becauseRead More…

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